When it comes to sending emails in bulk things get complicated because bulk emails are considered as spams. Although you might be sending those bulk emails for your regular business purpose you might get penalize for sending those bulk emails and sometimes it’s even possible that you have to pay heavily for that. Different countries have different laws and conditions for sending bulk emails.
These restrictions should not stop you from sending these emails because in today’s highly competitive market you have to constantly remain in touch with your clients or even employees or partners in some cases. You cannot send emails in bulk manually as normal email servers would not allow you to send emails in bulk. One possible solution to this is to have a dedicated bulk email server. But before purchasing dedicated email server you should know what it is and how is this useful for sending bulk emails.
Dedicated email servers make it possible for you to send emails in bulk. It is very useful for legal emailing like sending emails to your newsletter subscribers. It’s almost impossible to use email software for spamming because these dedicated bulk email server or software sends email via direct send or SMTP. There are many web-based services are also available for sending bulk emails, you should go out and try some for your business if it demands sending email in bulk.
Also read the original version at Hubpages: Using Dedicated Email Servers for Sending Bulk Emails