Sender Score

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A Sender Score is a measure of email sender reputation.   Learn more at

What Is Sender Score?

Sender Score is a reputation monitor from Return Path. Using algorithms, your Sender Score gives you an idea of what your IPs reputation is as compared to other senders. The score is based on a scale of 0 to 100, with 100 being the best reputation. If your Sender Score is 85, that means your reputation is better than 85% of senders.

How long does it take for my Sender Score to show up?

We will begin warming up your IP as soon as we approve your account. At this time, you will start sending emails from your new IP address. Depending on the frequency of your mailings, it may take up to 30 days for a Sender Score to be calculated. It takes some time to gather enough information about your email practices, content, user behaviour, etc. before an accurate score can be generated. If you feel like enough time has gone by, and you still do not see a Sender Score, please contact us.